Celebrity Alcohols We Carry

Celebrities seem to be taking over the alcohol industry. Have you ever wondered why? 

Celebrities such as actors, singers, and models are consistently on the front of magazines and the topics of many conversations on social media. Although they are bringing in what we can imagine is a lot of money, they are still always coming up with new products to sell on the market. The newest products hitting the market are celebrity-made or endorsed alcohol. 

Now many people are wary of spending money on these alcohol products due to the fact that celebrities are and have never been known to be experts in liquor making. While this is a good point, we must also consider that these celebrities have a lot of money that they pour into the process of creating their own brand. A good example of this is Kendall Jenner and her newest venture: 818 Tequila. Jenner has stated during various interviews that the process of coming up with the perfect taste for her tequila took 3 and a half years. This doesn’t seem like someone who is only looking for profit but someone who really cares about the products that represent her brand. 

You might be wondering now: Do celebrities really make money off of this?

The short answer is yes. Consumers are prepared to pay even higher prices than average for liquor when they see a popular celebrity endorsing it; especially if that celebrity owns the drink. If these types of business schemes weren’t working, then we wouldn’t see so many celebrity-owned liquors on the shelves today.

Cox and Evergreen Liquors carries many of the most popular liquors that are connected to celebrities. Here is a list of what we have on our shelves:

Celebrity Alcohol
Miles Teller The Long Drink
Metallica Blackened American Whiskey
Payton Manning Sweetens Cove Bourbon
Brad Paisley American Highway Reserve
Adam Levine Calirosa Tequila
Kendall Jenner 818 Tequila
Snoop Dogg NDOGGO Gin
Nick Jonas Villa One
The Rock Teremana Tequila
Matthew McConaughey Wild Turkey Longbranch
Ryan Reynolds Aviation Gin
Conor McGregor Propper No. Twelve
Brett Ratner The Hillhaven Lodge Whiskey
George Clooney Casamigos Tequila
Rande Gerber Casamigos Tequila
George Strait Codigo 1530
Bethenny Frankel Skinnygirl
Dan Aykroyd Crystal Head Vodka
Kenny Chesney Blue Chair Rum
Ryan Seacrest Casa Dragones

What is the most popular liquor and why?

Amongst the different types of liquor, we will generally see someone famous endorsing a tequila due to tequila being one of the most purchased and loved liquors in America at the moment. Not only that but it can be created relatively fast and is considered the healthiest of liquors. 

The rise of popularity on social media platforms makes for free advertising when a celebrity posts to their feed. Anyone can access these posts and the creator doesn’t need to pay anything out of pocket for exposure to their liquor brand. We see celebrities such as Jon Bon Jovi using his Instagram platform to advertise wine and all of a sudden, all of his followers want to be drinking the same wine. There truly is nothing better than free advertising.

 

Stop by your nearest Cox and Evergreen Liquors so you can try out one of your favorite celebrities liquor brands. You might be surprised and find yourself a new favorite!